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Promoted by the Brazilian Footwear program of ABICALÇADOS Brazilian Association of Shoe Manufacturers supported by APEX BRASIL Brazilian Export and Investments Promotion, the event is organized by FRANCAL FEIRAS in some Latin American Countries such as Argentina, Chile, Peru, Venezuela and Columbia. The project has the objective to promote the Brazilian Footwear worldwide, its design, quality and competitiveness and to encourage the exports and business opportunities in the international market to Brazilian companies. The event takes national footwear manufacturers to contact prospective importers and open new markets, directly in their countries, by means of showrooms in qualified hotels or international footwear fairs, where a special Brazilian pavilion is arranged, exhibiting the best of the Brazilian industry.
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